The Moody College of Communication at The University of Texas at Austin needed brand guidelines that set the standard for their college’s messaging, color, and typography while still maintaining consistency with the university brand. This brand book designed by Christine in collaboration with the art director and Moody’s communications director highlights why Moody is distinct from other colleges on campus. The final brand book was distributed to internal communicators and important stakeholders.
creative director — Jennifer Singer art director — Ryan Goeller lead designer — Christine Yang project manager — Jill Aronson